IRAMO
New York, NY
Completed December 2003

Architectural design and branding of the IRAMO Flagship store in the heart of Soho.
A system of shelving units and installation methods were developed to abbreviate the overall
renovation period. A design language of simple shapes accentuated by a dichotomy of hard and
soft materials served as a background for the lively merchandise.

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Photos by Eduard Hueber, Archphoto